Category: Media
-
Plan Ahead to Prevent Crisis Missteps
Best Business Practices Communication Media | February 2, 2022 | Posted by Sydney Ayers
While executives cannot predict a crisis, they can expect one will affect their organizations at some point. Proper planning and training will help organizations respond quickly and appropriately when a crisis threatens, mitigating potential damages and/or taking advantage of opportunities. We define a crisis as a critical event or period of time, which can bring about significant change – either…
Read More. -
Acing Your Media Interview
Media | January 16, 2020 | Posted by laurengraphics
So you have an upcoming media interview and the panic has set in. You know your stuff but what if the reporter tries to trip you up? What if you forget something? What if you sound silly, uninformed or out-of-touch? All of those “what ifs” can quickly pile up so take a deep breath. We have some tips and tricks…
Read More. -
Mastering the Television Interview
Media | January 16, 2020 | Posted by laurengraphics
Television interviews are probably among the most difficult type of interview you can have. Not only do you need to know your stuff (which of course you already do) but you need to look good when talking about it. This holds true for any interview in front of an audience including a presentation or podcast. We’ve all seen it. The…
Read More. -
What You Need to Know Before a Media Interview
Media | January 16, 2020 | Posted by laurengraphics
There’s an old video of The Bob Newhart Show that every media trainer worth her salt plays before the session starts. In it, Bob Newhart plays a Chicago psychologist named Bob Hartley, who has been invited as a guest on the fictional Good Morning Chicago television show. All through the episode, Bob’s friends give him lots of good advice about…
Read More.